Aldous Noble is a middle aged businessman and CEO of the magic shop franchise Noble's Novelties. He is a witty and snarky individual who is overall very put together. It should also be noted that he is an excellent businessman who has a way with his words. Aldous is a very well mannered individual, though he has a bit of a sarcastic side. Despite all of this, Aldous is a proud father who works hard for his daughter, Lisa. It is noted that he is very proud of her and her business that she's created, and understands that she won't always want to run the business when she's older. Because of his old-timey salesman inspiration, Aldous has a trans-atlantic sounding accent (Think like Alastor from Hazbin Hotel!). 

Additionally, due to his occupation as a businessman Aldous is almost always seen wearing a suit. He is a natural brunette and has blue eyes unlike his daughter who has most of her mother's looks.