Hiraku Fujimori (pronounced Hee-raw-koo Foo-jee-moor-ee), the Ultimate Tycoon, was in charge of many businesses, like a Video Rental business, a Fast Food Chain, you name it, he owns it, and it's made him one of the richest young minds in the world, which caught the eye of Hope's Peak Academy. He's a brat who doesn't like speaking to people he feels are lesser than him. He also likes to show off his earnings which irks some of his peers. He has a medium-deep voice.